The Big Picture: Essential Business Lessons from the Movies
By Unknown Author.
Description
Get out the popcorn. It's time to enjoy your favorite movies ... with a business twist. "The Big Picture: Essential Business Lessons from the Movies" shows you how the stories in movies can inspire solutions in your business life. From brand marketing to ethics, leadership to customer focus, planning to rule breaking, everything you need to know about business is found in your favorite movies. The connection between the movies and business wisdom has been there all along. It took Kevin and Michael to bring it into sharp, digital-age focus. - Gerry Lopez, CEO, AMC Entertainmen...
ISBN(s)
0971154287, 9780971154285
